Campaign

Protest Detroit News ‘Get Her a Gift or She’ll Give You a Black Eye’ Ad

Feb. 12, 2007

Outcome

Soon after our Action Alert, the Detroit News was deluged by protesters, and they removed the ad within a couple of hours. We commend the Detroit News for acting so quickly.

Our supporters deluged the Detroit News with letters protesting their Valentine’s Day ad, which appeared on the front page of the Detroit News website. The ad urges men to buy the women in their lives sufficient Valentine’s Day gifts or they’ll get a punch in the face. The ad shows a woman punching a man, the man has a black eye, and the caption reads, "Don’t let this be her response."

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